In 2022, Major League Baseball hosted a game at the Field of Dreams Movie Site in Dyersville, Iowa—home to the world’s most famous cornfield. By making DEKALB the Official Corn Seed of MLB at Field of Dreams, we forged a highly visible connection between the brand and farmers in the heart of corn country. It was a special project for everyone involved, including this Iowa native.

Collaborators
Mike Maurer, Group Creative Director
Zach Hicks, Creative Director, XM
John Roth, Production Director, XM
Tammy Cheatham, Producer
Dustie Carter, Director